Performance Marketing Manager

Location: Hadleigh, Suffolk

Hours: 35 hours per week with core hours between 10am and 2.30pm

Contract Type: Permanent

Job Overview

Joining a friendly and supportive team your main duties and responsibilities will be:

Marketing strategy and execution

  • Execution, analysis and input into creative development of marketing campaigns for digital
  • Working with creative and copy teams to propose and iterate on new ad/copy concept
  • Setup a full funnel marketing campaign and be able to track/map consumer journey across the funnel down to conversion
  • Manage the company website with our digital partner, ensuring it is user-friendly, up-to-date, and visually appealing
  • Manage relationships with third-party vendors, including web developers, graphic designers, and digital marketing agencies in order to drive business objectives

Reporting and KPIs:

  • Regular reporting to ensure alignment with Key Performance Indicators (KPIs) and leading efforts to improve conversion metrics
  • Budgeting, forecasting, and setting targets for KPIs
  • Using analytics and business intelligence tools to build performance dashboards

Paid campaigns management:

  • Managing paid campaigns across various channels (including Meta, Google and other channels such as TikTok) and across international markets including UK, Australia & South East Asia
  • Utilising different optimisation objectives and adapting to changes in attribution technologies

Audience Insights and innovation:

  • Manage the testing roadmap across channels and form hypotheses for new initiatives deriving insights from audience insights and customer behaviour
  • Sharing marketing campaign insights with the wider team to encourage continual learning

Skills, Experience & Attributes

  • Strong performance marketing experience with hands-on experience
  • Good knowledge of SEO & PPC and keyword search
  • Analytic and problem-solving skills
  • Proven experience in digital marketing, with a focus on website design, content management, and social media
  • Strong knowledge of AI tools and experience using them to optimise digital marketing campaigns
  • Excellent project management and communication skills
  • Strong analytical and problem-solving skills, with the ability to use data to inform decision-making
  • Experience of working with 3rd parties and developing successful working relationships

Challs International Group Ltd is a very successful British family business which has been trading for over 30 years. We have built a reputation for developing market leading consumer cleaning brands that literally change the way people clean, these include Buster, Bin Buddy and ALKIMI, amongst others. In the UK we are category leaders in two markets and supply all the major supermarkets as well as the leading on-line platforms. We also have operations in Southeast Asia, Europe, and Australasia. However, whilst we are very passionate about our brands, our people remain our biggest asset and we are proud of the family values that operate across the business. Continuous Improvement and development are key for our products and employees, ensuring everyone works to the best of their ability and supports their career with us.


Hours and Benefits

This is a full-time position based from the head office in Hadleigh, Suffolk

Excellent office facilities

Holidays – minimum of 24 days including Christmas shutdown and a day off for your birthday plus the usual bank holidays

Additional Paid Leave for emergencies and sickness

Pension – 10% subject to both employee & employer contribution

35 hours per week with core hours between 10am and 2.30pm

Free parking

Regular company and charity events


If you want to be part of a very friendly and successful team and have what it takes, we’d love to hear from you.

Please contact our HR department at or through our website: or call +44 1473 828700

  Closing date 21st July 2023

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